By Marshall T. Poe
A historical past of Communications advances a thought of media that explains the origins and influence of other sorts of conversation - speech, writing, print, digital units and the net - on human heritage within the long-term. New media are 'pulled' into frequent use by means of large ancient traits and those media, as soon as in common use, 'push' social associations and ideology in predictable instructions. This view permits us to work out for the 1st time what's actually new concerning the web, what's now not, and the place it truly is taking us.
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Extra resources for A History of Communications : Media and Society from the Evolution of Speech to the Internet
But the force of our mental compulsion to be relevant does not end there. Once we have a relevant fact in our possession, we cannot help but relate it to someone. The fact that humans will speak reﬂexively is widely known, but reﬂexive speaking is usually understood to be limited to physically or emotionally prompted outbursts. ” when you are pricked by a needle. ” when you get upset. But if you think about it carefully, you’ll see that sometimes you automatically blurt out entire sentences and even entire stories.
Take the moment at which you saw that the red car had no driver. You might have unconsciously, though quite audibly, said, “Well I’ll be damned. ” even though there was nobody there to hear you. ” To your brain, the fact of a driverless car was just too relevant not to put into words, even though no one would hear them but you. Now take yourself to the moment after you ﬁgured out why the car had no driver. ” And when you are next in the presence of so-and-so, you unthinkingly and automatically launch into the story about the car with no driver, and how you risked your life to discover why it had no driver.
When we use words, then, we are interacting with that other, spiritual world – there was no way around it. The unavoidable abstraction of speech molded mores in prehistory and, at least among some, continues to do so today in face-to-face speech groups. The fact that social practices had to be abstracted needed to be accommodated, and it was via idealism, the notion that the unseen world – the world of ideas and spirits – was somehow more important 43 A HISTORY OF COMMUNICATIONS than the seen world.
A History of Communications : Media and Society from the Evolution of Speech to the Internet by Marshall T. Poe